I think I’m like a lot of work at home moms in that my original reason for working at home was to add to our family finances without needing daycare. Not all that much was needed, as by the time you take out the costs of daycare, transportation, wardrobe, eating out more and so forth, any job I was likely to get at the time wouldn’t be bringing in that much.
Either that or I’d be bringing in enough that we’d complain that my husband’s income was getting entirely eaten up by that stuff. But since I was the one having the baby and having left my job for other reasons at the time, as well as taking training in medical transcription, it just made sense for me to be the one at home.
And sure enough, those first few years I didn’t earn that much. I just worked part time hours on my transcription and dabbled in a couple websites. Nothing serious.
Until the first month that I had a website outearn my husband’s income.
That was quite a flash of insight. Suddenly I realized that there was much more potential in what I had been working on.
These days my sights are higher. I don’t always outearn my husband; matter of fact some months flat out suck. But knowing that I can do that has made me set my sights even higher.
I want to let him work at home.
That’s a tough one, I’ll admit. That means a sufficiently stable income to take that gamble. It means being able to pay for health insurance for a family of five. It means money to invest in whatever it is he wants to do and keep it up while he gets things moving.
After that, the goals get higher yet.
What Do You Expect of Your Home Business?
When you set a goal of just a couple hundred a month, you probably aren’t pushing yourself hard enough. It may be all you need, but is it really enough to motivate you to work as hard as it takes to get things going?
Admittedly the benefit of being there for your family is pretty motivating too. But it’s motivating in a different way than earning money.
Here’s the thing. If you can earn a couple hundred a month, there’s a pretty good chance that you can expand on those same concepts and earn more the same way. It won’t always work; some things just don’t grow that way, but often enough one thing leads to another.
I like having tiers of earning goals. There’s my basic goal of a regular $5000 a month which I’ve hit a couple times, but have yet to reach regularly. And since my lows can be really, really low yet I know I have a good bit of work to do.
But that goal is just the first, and it’s not enough to get my husband working at home. Not in southern California anyhow, and we have no plans at this time to leave the state. Both of our extended families are primarily here.
Set your goals high enough to be challenging but low enough that you know you’ll reach them eventually. You won’t know how long it will take, but make it reasonable and it will happen.
Plan rewards for yourself for each goal. I have rewards planned both for occasional high earnings and for when things start looking regular.
How Do You Get There?
There are a few key factors to reaching your business goals. One quite simple to say – hard work.
Hard work won’t guarantee success, but you’re not likely to get anywhere without it.
But there’s generally more to it. You need to invest time and money into training yourself. How you balance this depends on what you can afford to spend versus how long you’re willing to take to find the right information.
If you’re in network marketing, for example, downloading The 7 Great Lies of Network Marketing and buying The Renegade Network Marketer can be a great place to start. You need to know how to build your business, and trial and error or working your family and friends isn’t always all that effective. It’s better to learn from someone who knows what works.
The resources you pick depend on just what it is you want to do. If you really aren’t into network marketing, those resources aren’t going to do a thing for you. They’d be a waste of time and money.
Pick just one business skill you want to improve. It should be something that helps you to make money, whatever it is. You might want to do more on AdWords and want the latest version of Perry Marshall’s AdWords guide. You might want to learn more about article marketing, blogging, forum marketing… any one of many more skills that you can use to grow your business.
Yes, you’ll probably have to spend money. Buying ebooks or training from reliable sources is very much so worth the expense. You might find the same information for free elsewhere, but you’ll have to dig through a lot of garbage and inaccurate information first. The time saved is worth it most of the time.
Don’t try to improve all your skills at once. You’ll probably just make it harder to improve any of them. Pick one. Get comfortable with it and see how it works for you. Focus on it.
Once you’ve really mastered it or decided that it really isn’t for you, then you can go on to the next thing. Don’t drop anything that works well for you, of course.
Your focus should always be on meeting your goals. While you can have very simple goals, the simple truth is that having higher aspirations can be more motivating than merely wanting enough to get by. Don’t settle for good enough. That can be your first goal, but why let it be your final one?