My kids love to play the games on the Nick Jr. website. There’s a good range of free activities they can do there. But they were very frustrated a couple months ago when the site changed. Suddenly they were having trouble reaching the games section.

By all appearances it should be easy. There’s a drop down menu for games and activities, and games is the first selection. But then they were faced with an image of a game that requires a membership (free trial) or a list of show titles to click on to find the game they wanted to play. Hard for my son, who doesn’t read yet.

The next click allows them to pick a game. Finally, they’re at the place they’re used to using for choosing the games they enjoy playing. After the interstitial ad before the first game, of course.

What does all this have to do with planning your own website? Plenty!

It’s important to remember what your goals are. The goal for Nick Jr. isn’t only to provide free entertainment. They need to provide value for their advertisers. And if they can get paid memberships for access to certain games, so much the better for them.

This redesign meant that I had to spend some time helping my kids get through the new interface. We’ve since bookmarked the games main page to simplify things, so now the kids just have the interstitial ad to deal with.

In terms of meeting business goals, I’d say the design did pretty well. It’s a bit frustrating for the main actual users of the site, especially the pre-literate ones, but parents should pay some attention to what their kids are doing even on safe sites.

That’s something you have to consider with your website. Provided great value for free is a lovely goal, but what about the parts that feed your family? Are you taking care of that too?

It’s not always an easy goal to reach. Providing content is easier in many ways.

First thing to do is just get it out there. Whatever is going to help you make money, make sure it’s on your website.

See how it does with your initial placement. Are you earning something from it? Is it relevant to what people who visit your site really want?

Now move it someplace else on the page. How is it doing now?

As a general rule, fairly high on the page and toward the left is most prominent, and likely to help you earn the most money. That’s not a guarantee. It’s a place to start.

You also need to test phrasing, any ways you’re drawing attention to your offer or advertising, and anything else you can think of to test.

Don’t assume one offer will always be the best either. I’ve had ads do well here for months, then dribble off to just about nothing. Frustrating, but that’s all a part of the business.

Your goals should be a combination of earning money and bringing people back to your site. Earning money once is nice, but if you can get them onto your list, you have potentially many more chances to earn from them. Not a bad deal if you can make it work.

The trouble with working at home is that it’s at home. There are a lot of distractions, especially when you have young children about. But when you’re trying to earn a living you have to get as much as possible done with the time you have.

These are some tips that I’ve found useful when I’m working. Things don’t always work out the way I want them to, but that’s all a part of the challenge!

Forget Multitasking

The more you multitask, the more you’re distracting yourself, more likely than not. Sometimes you can’t avoid multitasking, but if you can focus on one thing at a time you’ll probably be more productive.

How long you work on a particular area is up to you. You may do best in 10-15 minute spurts on a particular activity before moving on to something else. There’s nothing wrong with that. But don’t start checking your email, twittering, checking on your Facebook friends and so forth when you’re supposed to be focused. Save it for a break.

Do your best in this area for distractions kids cause and things around the house. You can’t always tell the kids “later” but teach them to respect when you say you need to work and when to interrupt you anyhow. That’s harder when they’re younger, but they’ll learn in time.

Make Time for Your Kids

I just said it. Kids are distracting. But if you give them the time and attention they need you can have more control over it.

Make time to play with them, but also insist that they play without an adult helping. Kids can and should be doing this daily. Just think of how much fun you probably had as a child playing with no adults involved.

If your children need you when you’re working, try the timer method. Set a time for the time you need to finish what you’re working on or for an amount of time that it’s appropriate to have a child of that age wait. When the timer goes off, stop working and go play.

Don’t do this for more urgent needs, of course.

Plan Your Day

Know what you want to get accomplished every day. Write it down on paper so you have something to check off, if that helps you. Or you can type it into the computer. At the very least have goals in your head. Just something to keep you from working aimlessly throughout the day. That makes it far too easy to goof off.

Trust me. I know.

Having plans and goals help you to realize when you’re allowing yourself to slack off too much. But don’t set them so high that you frustrate yourself because you can never achieve them. Be fair to yourself.

Work at the Times that Are Best for You

Well, at least when possible. If you like working in the middle of the day best, and that’s when other obligations need you most, you’re just out of luck in that area. Pick your next best time for working.

I prefer working at night, after the kids have gone to bed. I don’t get to do that every night, but I try. Second best for me is whenever my youngest goes down for her nap. That one often means working through what would otherwise be lunch time, but a late lunch works well enough for me.

Don’t ask me to get up early in the morning to work. I’ll be cranky. I write at night and then schedule blog posts to come out in the early morning so that early birds can read them if they like, but that does not mean I’m one too.

Take Breaks

There’s a reason why employers are required to give employee breaks. They’re necessary. And even though they feel like they’re taking away precious work time, they will help with your productivity overall. They give your mind the rest it needs.

Separate Work and Home

This is a tough one. You’re home all the time but sometimes you’re working. The two tangle up very easily.

Start with your work space. If you can avoid sharing it with the rest of the home it’s a big help. That doesn’t always work. My office, for example, is also the baby’s play area and my daughter’s homework zone. But they don’t have access to my desk or computer.

This is also why planning out your day is so important. It will help you to separate your home and work life.

Consider Outsourcing

Whether or not you can do this depends on what you do and how your budget looks. But if you can pay someone else to do some of your work you’ll get a lot more other stuff done. Done right, outsourcing will allow you to earn even more money.

But it’s not possible for everyone. It’s more for people running a home business, obviously.

Try to remember that just because you have a particular skill doesn’t mean you shouldn’t outsource it. It makes a lot of sense for many people to hire someone to do their taxes, for example. With modern software you could manage it on your own, but it may not be the right choice.

Similarly, a virtual assistant can be a huge help in some of the basic areas of running a home business. Let someone else handle the routine stuff and focus on the projects that require your special skills.

What Do You Do?

What helps you to be more productive? Any tips you would care to share?

It’s not that long until all the holiday craziness will be behind us. As you finish up your holiday shopping, it’s time to turn your attention to next year and start planning, especially if you have a home business.

What Are Your Goals for Next Year?

Looking at the current economy, next year will be off to quite the rough start. Have you started thinking about how you’ll cope yet?

Depending on the circumstances of your family, this can be extremely important. So many people are getting laid off that it really pays to think about how you’re going to cope with tight finances.

Or, if you have a home business, how you’re going to market your business while people need to cut back.

In either case, you need to have goals. Goals about cutting back and living more frugally. Goals to help you overcome obstacles.

Is It Time to Update Your Skills?

If you have a home business, odds are you do have some skills that could use updating. But even if you don’t keeping up to date on your work skills can be a great investment in your future. Many stay at home moms do eventually go back to work, and it’s good to have skills for in case you HAVE to go back someday.

Sites such as Achieve Your Career can help you to pick an online school for your own needs, or you can research them yourself. If you are interested in starting a career in medical transcription, for example, Career Step is a good school to go to.

For home business owners, however, what you pick very much depends on what you’re doing. I like The Renegade Network Marketer for that industry. Pay per click can be learned through ebooks such as Perry Marshall’s AdWords Guide. I could continue to make recommendations, but I won’t just now. Go for quality, not just low price in your education. Don’t break your budget.

Commit to Action

Don’t just think up what you’d like to do. Commit to it. Write it out if that helps you. Keep track somehow of your progress. Hold yourself accountable.

When you work at home the hard part isn’t just finding the time to work. It’s figuring out what your priorities are at a given time. Figuring out what to do can be such a huge time waster.

I’ve gotten pretty good at managing my work time. I check my email once a day unless I have a specific reason to check it more often. That one drives family members nuts since they tend to email me later in the day than I’m paying any attention to my email. But if it’s all that important, they can always call me!

I have my stats addiction under pretty good control too. No more than once daily for traffic, once weekly for most sales stats unless I’m tracking something specific.

So with all the junk out of the way, it’s often still hard to figure out what my priority is. Blog posting? EBook writing? Finding new affiliate products to promote? Article writing? Website updates?

There’s always plenty to do!

I have a basic priority list combined with a schedule for the month. Blog posting is often, but not always a priority. There are certain days I focus on article writing. And times that I leave it up to whimsy. What’s working at home if you can’t relax and do a bit of what you want?

I’ve found that the more organized I keep these things, the better I do overall in terms of production. It’s so hard many days to find enough time to work on my business that I can’t afford to waste time on figuring out what I should be doing.

What a miserable economy for my husband to be unemployed in! At least they finally conceded that it’s likely a recession. As my neighbor said, most of us could have long since told them that. But then, San Diego unemployment is worse than the national average right now, so we’re feeling it worse than many, I guess.

I finally talked my husband into talking to some temp agencies. I’ve been telling him to do that for a while, and I think he finally has the idea. Temp jobs can be essentially long job interviews, after all, and certainly a way to build some skills and experience outside the retail sector for him.

Now that the family is healthy again, I’m playing catch-up with all the things I had wanted to get done to build things up business-wise. It’s rough, especially since it is a distraction having my husband at home. I really do not work as well when there’s someone able to read what I write as I write it.

And of course the kids still need Mommy to do things for them much more than Daddy. Just habits. I can deal with that, even when it gets frustrating.

I do have a lot of plans for the ‘what ifs’, such as if we do have to move in with my inlaws. I’m figuring on homeschooling for the rest of my daughter’s kindergarten year; she’d end up being the new kid the rest of the year if she transferred, not to mention the possibility of moving again for a new job. Besides, you don’t have to register here to homeschool kindergarten; school registration is not required until first grade.

But I also want to have her birthday party at the park by her current school. Make it easier to invite her current friends, who she will no doubt be missing by then.

I really, really hope none of these plans will necessary. I’d rather my husband get a job and we stay put. But why wait to the last minute to decide?

Whether you’ve been a stay at home mom for a while or are just starting out, this is one of those questions that can really hit you hard. Going down to a single income as a family is quite a tough choice in most cases. And in the current uncertain economy it can be even easier to feel guilty about not contributing to the family’s finances.

Directly, that is. As in earning money.

Indirectly, there’s plenty a stay at home mom can do. She is often the one to handle all the shopping and keeping track of all the bills. If you don’t think that has an impact on the family finances, think again.

Your first consideration is always how the family will manage to get by with one income rather than two. Sometimes the answer is quite surprising. Depending on what you earn, by the time taxes and the costs of wardrobe, eating out, childcare and so forth come out, you aren’t bringing that much home. Sometimes it can easily be made up for; other times it will take more planning.

If having one parent stay at home is going to be a huge sacrifice for your family, take a look at what can be cut. Don’t start with the grocery bill. Just because you have to buy food every week doesn’t mean it’s the most important bill.

Instead, start with your regular bills and figure out what can be cut. Cutting your cable plan down to basic can save you a nice chunk of money every month, and you probably won’t even miss most of the channels you drop. Decide if you really need both a landline telephone and a cell phone. Then decide if one or the other should be dropped.

Cutting those monthly expenses makes a lot of sense. It’s savings you won’t have to think about every time you go shopping.

But the biggest savings of all can be in paying down credit card debt.

Credit card debt, as a rule, is expensive. Much worse than paying for a mortgage. If you can get it paid down, your budget will have far more leeway, and that’s vital if you have only one income coming in.

You should also take some time to think about the things you spend money on, but really shouldn’t. A lot of people, for example, get new cell phones regularly, even though the old one is perfectly good. Same goes for televisions when they decide it’s time for a big screen unit. The list goes on and the numbers add up.

Get those other expenses in control as well as thinking about how you spend money at the grocery store. The broader your efforts the more you will save.

But What If You Want to Earn Money?

Of course, there’s nothing saying you absolutely cannot earn money as a stay at home mom. Many do, and despite how it can seem at times, not all work at home opportunities are scams. It’s just that there are so many scams out there it’s easy to get caught by one.

The trick to working at home is balancing that with the reasons you choose to be a stay at home mom in the first place. That is, as a rule, the kids.

I won’t lie to you. Working at home is tough, and sometimes it does limit what you can do. But what you don’t want is something that takes you from them every bit as much as working outside the home does. Kind of takes away the point of being a stay at home mom, after all.

Look for flexibility, and look for something you can love doing. Those two elements are key.

There are many factors to consider when looking at work at home opportunities. Job or business. How much do you want to be dealing with other people? Face to face, over the phone or over the internet?

Handling the “What Ifs”

There are a lot of what ifs that you should face if you want to be a stay at home mom. The biggest one is “What if the situation changes?”

“What if your husband loses his job?”

“What if the two of you separate or divorce?”

“What if a medical issue comes up?”

You do need to have a backup plan in case anything happens. Obviously you hope that none do, but life happens. Better to plan ahead than to be caught unawares.

This means keeping up your own job skills, whether or not you work at home. Having savings. Talking about how potential problems will be handled. Not panicking if something does happen.

You may never need your backup plans. But if you do, you will be very grateful to have some idea what to do to keep your family going. The middle of a crisis is a rotten time to have to figure all this out.

Being a stay at home mom has its own challenges. Just due to personality differences it’s not for everyone. But many learn to love it, and soon have trouble imagining doing anything else.